Monday 31 March 2014

Pancreatic cancer and breast cancer

The advert by the Pancreatic cancer UK campaign is sad, but well thought out.

http://www.dailymail.co.uk/health/article-2552308/I-wish-I-breast-cancer-Pancreatic-cancer-charitys-campaign-slogan-causes-outrage-sufferers-disease.html

It managed to create the buzz that was so desperately needed for cancers like pancreatic (which no one except the sufferers seems to care about).

Well done.

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